Department of Information and Tourism/ Taipei City Government
11008 4F, 1 City Hall Road, Taipei, Taiwan, R.O.C.
2019/10/1
Greetings!
It is my honor to be here with you today representing the Department of Information and
Tourism, Taipei City Government. I extend a sincere invitation for you and your esteemed
organization to take part in the 2020 Taipei Lantern Festival, which is fast approaching.
The Lantern Festival is a traditional celebration over a thousand years old. Its many
ageless customs include carrying handheld lanterns and painted-lantern displays. The festival
marks the traditional end of the weeks-long Chinese New Year holidays. In recent years the
Lantern Festival has featured a fusion of high-tech light shows with the traditional festive
atmosphere. This has made it Taiwan’s most popular New Year carnival-style event, attracting
both great public attention and great numbers of revelers.
The first Taipei Lantern Festival was in 1997. The theme for the festive lanterns on display
was the Chinese zodiac animal for the year. This was the first time in Taiwan a Lantern Festival
was held in the large-scale form so popular now. This Department has been in charge of the
event since 2017, and for the past three years this traditional event has been held amongst the
commercial cluster and heritage architecture of Ximending, one of Taipei’s oldest commercial
districts. This has created more interaction between the Lantern Festival, citizens, and the city
streetscape. International performance artists, Pikachu the Pokemon, and Tokyo Disneyland
have been invited to take part, better aligning Taipei with international standards, bringing more
energy to the West District commercial area, and successfully flipping the West District’s
trajectory. The crowds of visitors include families, young people, and tourists from around the
world. The Taipei Lantern Festival has been transformed from a traditional folk activity into a
tourism-promotion showcase, attracting tourists from near and far, an internationalized event
that promotes Taipei marketing. This year, 300,000 people streamed in for the opening day, and
over the course of the nine-day event upwards of 4 million attended. The Taipei Lantern
Festival is more than just the creation of a rich festival of lights – it is about adding luster to the
image of the city’s old West District, and creating a famous new brand among important public
events.
In 2020 the main venue for the Taipei Lantern Festival will continue to be the old-city
West District. It is hoped that the experience of the past three years, with the Taipei Lantern
Festival helping to push forward the West District Gateway Project focused on urban renewal
and commercial development, will also help revitalize the popularity of areas around the